The truth about labels (and the power you’ve forgotten)
Sep 14, 2025
This Week's Message...
- The hidden danger of “owning” your label
- Why even positive labels can secretly sabotage your business
- The new identity that will skyrocket your confidence & sales
Dear Entrepreneur,
Let’s have some real talk: labels are sabotaging your success.
I keep hearing women say:
“I’m an empath, so I find it hard to charge my clients.”
“I’m an imposter, so I can’t put myself out there yet.”
“I’m a perfectionist, so I have to do it all myself.”
Sound familiar?
We live in a society obsessed with labels. Enneagram numbers. Human Design types. DISC results. Strengths finders. Titles. Roles. You name it.
But here’s the problem: the moment you claim a label, you also claim its limitations.
👉 If you believe you’re an empath, you’ll hesitate to sell.
👉 If you believe you’re an imposter, you’ll stay hidden.
👉 If you believe you’re a perfectionist, you’ll keep overworking.
The truth? You can be anything you want to be.
Yes, your brain has patterns. Yes, some traits are ingrained. But they are not a life sentence. They can be rewired.
Here’s proof: The Pygmalion Effect study by Rosenthal & Jacobson showed that when teachers were told certain kids were “gifted” (even though they were chosen at random)… those kids actually began to perform at higher levels. Not because they were smarter — but because they adopted the belief.
⚡ Your identity is not given to you. It’s chosen by you.
This is exactly what I do with my clients. I help them see — and step into — an identity far bigger than the one they’ve been hiding behind (that’s my superpower!).
Like the leader who learned her time is valuable (and challenged her team to meet her higher standard).
Like the woman who stopped blending in and is now inspiring others as a visible, confident leader.
Like the client who finally believed her testimonials, rebuilt her confidence, and is crushing obstacles with ease.
So here’s your new label: You are a complete badass woman entrepreneur.
Your offer is the solution.
Your life experience is your certification.
And no one else can do what you do.
Own that identity.
And if you’re ready for me to dig into your unique badassery with you 1:1, I invite you to book a complimentary Scale Strategy Session. Together we’ll map out how your superpower is the secret to scaling your business.
👉 Book Your Strategy Session Here
👇 Scroll down to this week’s MOVE section for your weekly action step.
Remember to live your one life,
💗Sailynn...
Your FUN Business Coach
Creator of The Legacy Business System
P.S. I believe in you more than your labels ever could. You are already the woman your business has been waiting for. Let’s uncover the badass entrepreneur within you and bring her forward — book your Scale Strategy Session today.
Spark
Inspiration to uplift your mindset and set the tone for your week.
❝
"Labels are optional. Choice is powerful. This week, choose the label that empowers you."
Move
One simple action step to improve your business this week.
Write down 3 labels you’ve claimed. Cross out the ones holding you back. Replace them with the identity you’re stepping into.
Momentum
Wins and progress from women like you, showing what’s possible.
“Sailynn, you have been such an inspiration for me as a new women business owner and you always have an encouraging word and a positive outlook on everything. Thank you for being a part of my growth as a new entrepreneur.” – Cheryl C., Sun Protection Advocate & Custom Hat Designer
Fuel
Tools or resources you can use now to add clarity and ease to your business.
Stop wasting energy on labels that shrink you. Instead, anchor into the one identity that grows your business: a powerful entrepreneur who chooses her results.
To help you embody that, I created the Scale Strategy Session where we’ll uncover:
- The hidden labels sabotaging your sales (without you realizing it)
- The superpower that actually makes your business scaleable
- A simple roadmap for stepping fully into your entrepreneur identity
This is your chance to step out of the label box and into the role of the leader your business (and clients) need.
👉 Book Your Complimentary Session Here
Next Step
Your invitation to explore deeper transformation and growth when you're ready.
1) The Scale-Ready Blueprint: How Ambitious Women Business Owners Can Break Through the 6-Figure Ceiling Without Working 50+ Hour Weeks!
Discover The 4 Hidden Business Pillars That Transform Your Exhausting 6-Figure Business Into A Streamlined 7-Figure Operation Download Your Blueprint
2) Complimentary Scale Strategy Session
In this focused 30-minute session, we'll identify the exact gaps keeping your 6-figure business stuck in the growth phase and map out your personalized path to scaling with more freedom and less overwhelm. Book Your Session Here
3) The Legacy Business School
Join the 2% of Women Who Scale to $1M —
Without Hustling Harder or Squeezing Yourself Into a Cookie‑Cutter Plan.
The Legacy Business School: A 4 Core Pillar Rock‑Solid Business Foundation Built Around Your Energy, Vision & Freedom — In Just 90 Days. Learn More
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